About the project

I designed a series of advertisements for ONS 2026 that were displayed across Stavanger through JCDecaux bus stops and outdoor boards. Since these ads were aimed specifically at a local audience, we focused on communicating the more accessible side of ONS, highlighting tickets from 600 NOK, as well as ONS+ and its free concerts and open debates that were open to everyone.

As the campaign was shown exclusively in Stavanger, we chose to communicate in Norwegian, making the messages feel more relevant and approachable to the local audience. The different placements and formats also meant adapting the campaign across various sizes while keeping the visual identity consistent and recognisable throughout the city.