Client: Skretting

Every two years, Skretting celebrates one of the biggest events in the aquaculture industry: AquaVision. The event has established itself as an important meeting place for over 450 participants from more than 40 countries, and it takes place in Stavanger, Norway.

For this project, we focused on creating social media content that is visually cohesive but that offers multiple angles: from the introduction of topics and speakers to offering context and practical tips for participants.

The approach: Skretting collaborated with agency Oker to get the basics for the visuals, and I executed the ideas to use the branding for social media and other promotional materials. We planned a calendar of social media posts that was varied and included the brand elements, and scheduled posts up to the date of the event.

The result: Cohesive yet diverse visuals for social media, including an event teaser, countdown posts, speaker introductions and carousels with fun facts about the event.